A look at some of the businesses, projects and marketing initiatives I've had the opportunity to work on.
From strategic planning and product launches to campaigns and day-to-day marketing support, each project brings a different set of challenges and opportunities.
Seltec Training | Email Marketing & Course Materials
Supporting Seltec Training with email marketing content and the development of promotional course materials. This included preparing email campaign content and creating PDF course information sheets to communicate training programmes, course details and booking information.
Services provided:
Food on the Edge | Highlight Video Event Coverage
This project involved creating a highlight video for a Food On The Edge event hosted at Lignum, a Michelin-starred restaurant in County Galway.
The video captured the atmosphere of the evening, showcasing the guests, setting and overall dining experience. The content was developed for social media, providing a visual snapshot of the event.
I worked with a local fishmonger to create a cohesive, on-brand look across key customer touch points. This included designing a fresh, user-friendly web page, creating a branded email newsletter template, and developing a custom gift card that reflected the business’s identity. The result was a consistent, professional visual style that helped strengthen the brand both online and in-store.
I selected the flooring, and wall vinyl design to align with the company’s visual identity. I also sourced and coordinated furnishings and finishing touches to create a functional and welcoming space for employees and visitors.
I led the complete design of this reception area—from concept to completion. This included selecting the flooring, paint colours, furniture, and accessories to reflect the brand’s identity while creating a welcoming and professional first impression. I also designed all vinyl graphics and managed the sourcing, ordering, and placement of every item to ensure a smooth and cohesive installation.